Have you heard of the summertime slump?

It’s pretty common for businesses across the board (except for tourism-related businesses!) to slow down in the summer.

It can feel scary at first, but there’s typically a seasonality for most businesses.

I'm excited to share a transformational journey I’ve been on with Andrea Waymire, a CPA and tax strategist who's the driving force behind Thorne Advisors. What started as a simple website refresh project turned into a transformative branding partnership, blending strategy and creativity to redefine Andrea's brand and build an action plan to profitability .

Brand photography shows potential clients who you really are. It allows them to connect with you beyond just a name or a faceless website. And people are way more likely to buy a product, book a seminar, or comment on a post that comes from someone they feel like they genuinely know and have a relationship with. Professional personal brand photography can help you immediately build trust with your audience. 

In today's digital age, a professional online presence is essential for any business looking to succeed. One key aspect of this is having a domain email address. While it may seem like a small detail, the impact of using a domain email address versus a generic one (like @gmail.com or @yahoo.com) can be significant. In this blog post, we'll explore in detail the risks, benefits, and opportunities of having a domain email address for your business.

As a creative director, I often see business owners approaching branding as a surface-level exercise in aesthetics. However, branding is much more than just choosing the right colors and fonts. A brand is a holistic expression of a company's values, mission, and identity, and as such, it has the power to shape a business’ long-term health and success.

As a new business owner, you may have dreams of hiring an experienced designer to create your website, but not the budget to make it happen. When you’re just starting out in your business, making smart and budgeted decisions is vital to starting off in the black from the the get go! (Trust me! I’ve learned the hard way and I’m here to teach you how to avoid that!)

Never Underestimate the Power of a Killer Selfie (all tips can be used with your phone in hand, on a tripod, or propped against a wall/tree/rocks etc..! Get creative!